Project Overview

Project Type: Multi-category boutique department store WooCommerce e-commerce independent website

Main tools: WordPress, WooCommerce, WoodMart, Elementor

My responsibilities include configuring multi-category navigation and page modules, maintaining product category entry points, organizing product display materials, and performing basic checks on both desktop and mobile devices.

Project Objectives

The app features a clear top navigation, category entry points, and product display structure for various product categories, including bags, jewelry, watches, and shoes. This helps users quickly access their target product collection from the homepage and continue browsing the product details page.

Implementation Guidelines

– Configure the homepage main visual, multi-category navigation, product category entry points, and recommended product module using WoodMart and Elementor.
– Work with WooCommerce to maintain the category classification, images, titles, prices, and front-end display information for different product categories.
– Configure entry points for product categories such as bags, jewelry, watches, and shoes to reduce the number of steps users need to take to access their target product category from the homepage.
– Check the product grid, filtering, sorting, and product detail page navigation logic on category pages or Shop pages.
– Perform basic checks on the navigation, category entry points, image ratios, product cards, and button display for both desktop and mobile devices.

Technology and Operations Highlights:

Conversion chain guaranteeMultiple rounds of testing were conducted on Add to Cart, discount code stacking, and the WooCommerce checkout process to ensure a seamless and unobstructed ordering experience on the front end.
Mobile-first adaptationThe focus was on optimizing the visual presentation of the WoodMart theme on mobile devices, ensuring smooth response from the product variation/size selector and the inquiry button.
Risk control and change guidelinesWe adopt a "backup before change + small-scale sandbox verification" operation process to avoid site crashes or page style errors caused by plugin conflicts.

illustrate

This case study pertains to a project I participated in. The publicly displayed content has been anonymized, including the website address, account information, and related business data. The page is solely for showcasing the multi-category navigation, product classification display, and basic maintenance capabilities that I was responsible for.

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